The average salesperson’s annual salary is around $62,000. Do you think your team is worth more or less than this amount? 

Of course, the main thing you’d love from your sales team is more sales. Fortunately, Salesforce call tracking software can help you understand your sales funnel and improve it. 

Call tracking can help you see how your team interacts with both leads and existing customers. It’ll give you valuable insights into what’s working and what needs to be changed to increase your conversion rate.

With the correct information, you can succeed. Here’s why Salesforce call tracking matters.

Convert New Customers 

If you’re a small business, you may not think you need call tracking. However, no matter what size your company is, you need a call tracking system. It will show you the truth about your sales and your business.

One of the best aspects of these Salesforce tools is how it helps you convert new customers; one of the main defining measures of success. Having deeper insights into which calls are successful will allow you to upskill your entire team.

Retain Loyal Customers 

Getting new customers on board is an excellent start, but what next? 

Implementing simple technology such as trackers, fast callers, or dialers can make a significant difference in how your company is perceived (you can read more here about a salesforce dialer). 

Once your process flows seamlessly, this will be apparent to clients. Therefore, the next time they’re approached by one of your competitors, their answer will be a resounding “no thanks.” 

Beyond that, your team can appear even more professional when they use Salesforce apps in the field to retrieve relevant information. 

Increased Employee Productivity

Tracking KPIs and sales metrics is nothing new, but it is something that most employees hate. 

However, did you know that sales call tracking has been proven to help drive increased sales productivity and job satisfaction? Call tracking provides objective measures of productivity, and you can use this to incentivize every worker on your team. 

When you know more about your sales communication data, you will be able to improve your sales strategy. You can share these valuable insights with your team, give them more control over how they conduct calls, and have transparent conversations with them when things aren’t going to plan. 

Salesforce Call Tracking: An Essential Tool 

Wouldn’t it be great if your phone rang more often with hot leads? It would be a dream come true to have more sales than you could handle. With Salesforce call tracking, these dreams can become a reality. 

Call tracking is no longer a thing of the past. In fact, call tracking is absolutely essential for any successful business. So, what are you waiting for? It’s time to invest. 

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